Advertising with The Chauffeur Magazine and European Limousine News

The Chauffeur: 10 times per year ELN: Monthly

THE CHAUFFEUR offers you an excellent opportunity to reach the broad spectrum of chauffeur companies large and small throughout the country.

Much time, resources and energy has been devoted to building this high quality circulation and our commitment to continued investment will ensure that it is kept completely up to date. With The Chauffeur you can be confident that your marketing campaign will be seen by key decision makers in the Chauffeur market.

The circulation of The Chauffeur is due to be independently audited by the Audit Bureau of Circulation:

Total net circulation for audit issue: 10,126*

Our circulation profile reflects the profile of the profession. The Chauffeur magazine is read by both large company executives and the owner driver operator, within both public and private sectors. Having a predominantly controlled circulation means we have more detailed data about our readers and their job functions than any other magazine in this sector.

Our reader criteria of only named individuals within companies, ensures a relevant, targeted circulation for our advertisers.

The Chauffeur magazines reputation for informed editorial attracts a broad section of readers across the profession. The mix of news, products and detailed analysis insures our readers are kept up-to-date throughout the year.

* Figure as of September 2007.

When The Chauffeur magazine was launched in December 2003, it was recognised as one of the best start-up businesses in the UK and also recently won the 'Best Innovative Business' award. Until then, the massive and constantly growing chauffeuring industry was without a publication which highlights news, car reviews, new products and classifieds ads to the industry. 

The Chauffeur Creative Solutions

Creative Solutions bring you a portfolio of imaginative marketing ideas to promote your brand and capture the attention of new customers. The following creative solutions can be used to reinforce the impact of your integrated marketing campaign or for a single campaign with a specific objective.

Magazine-based advertising solutions, Special Enhancements, Reprints, Wall Charts, Competitions. Our client-focused approach ensures that we will work with you to find the solution that will best meet your marketing objectives.

Magazine-based advertising solutions

The Chauffeur and its sister publication European Limousine News offer several magazine-based solutions that can be utilised to reach the full circulation of the publication or targeted group, options include:

Gatefolds, Barn doors, Tip-ons and Bellybands.

Providing we can get your idea onto, into or around the magazine, most things are possible.

Special Enhancements

If you want your advertisement to stand out from your competitors, we can use anything from special inks to special paper.

Reprints

If your company has featured in an article in one of our publications make the most if it.

Our publications are highly respected for their editorial excellence. That's why reprinting of favorable coverage of your company can be an ideal marketing vehicle to enhance the authority and credibility of your products and services. Reprints of selected articles or features can be purchased in print or electronic format for you to distribute to an audience of your choice.

Wall Charts

A sponsored wall chart can be on any topic of interest to our readers that demonstrates your company's expertise in a particular area. An easy-to-view chart featuring a calendar of all the key dates and events for the coming year is a low cost, effective advertising opportunity that will be seen by your target audience all year round.

Competitions

Competitions allow you to associate your product or brand with the quality and reputation of The Chauffeur. Whether it is through sponsoring an online competition on thechauffeur.com or a prize given away at are industry exhibition or The Chauffeur QSI awards, we offer a wealth of opportunities.

We run up to six competitions each year. The competitions are heavily promoted using a combination of advertisements in our magazines, online promotions including e-newsletters to thechauffeur.com users.

Competition sponsorship represents excellent value for money and is very effective for generating brand awareness, presenting your message and driving traffic to your website.

Would you like to receive over 2,000 visits to your website from chauffeurs? That's how many people visited the site of the survey of our "win a clarion GPS unit" competition. How does it work?

Details as follows:

Duration eight weeks
Lead capture: Opt-in to receive more information from sponsor on competition entry form
Prize example: "Luxury weekend for 2 in Venice"
Site promotion: Promotion on home page including client name and logo for at least four weeks
E-mail promotion: Promotion in four weekly editions of thechauffeur.com e mail newsletter.
The Chauffeur: Promotion advertisement (including your logo) in two editions of The Chauffeur, Plus one front page promotion on launch.

Cost £5,000

Full range of options from £25 classified ads to full page, double page spread advertising options are available. We can tailor any budget to suit your needs with the use of print advertising, leaflet insertion, web and email marketing. Please contact us for more information. Generous discounts are available when booking a series of advertisements. You can request a media pack by call us on 0870 626 8057.

thechauffeur.com Website
The new and improved www.thechauffeur.com is the online presence of Europe’s only chauffeuring magazine and represents a real opportunity to reach our massive database of readers.

The site itself has over gone a major overhaul to bring much more online content and supplement the magazine with in-depth articles and an archive of our stories. This is designed to keep subscribers and non-subscribers coming back frequently.

With advertising on the site starting from just £50 per month, you can afford to reach our customers whatever your business and whatever your budget. 

Call Paul Webb on 0870 626 8057 or 07983 604859. From outside the UK, dial 011 44 7983 604859.

Pre-Press Requirements for The Chauffeur magazine:
Artwork must be supplied in one of the following formats:
PDF, JPEG, EPS, TIFF @ 300dpi.

Sizes:
Double page spread: 420mm(w)x297mm(h)
Full page: 210mm(w)x297mm(h)
1/2 page horizontal: 180mm(w)x125mm(h)
1/2 page vertical: 85mm(w)x260mm(h)
1/4 page vertical: 85mm(w)x125mm(h)
1/8 page horizontal: 85mm(w)x58mm(h)

Please add3mm bleed and trim marks around all edges of all artwork including adverts which are smaller than full page specifications.

Adverts to be supplied via email, FTP or on CD as a high resolution print compliant PDF file with fonts and images embedded, or converted to a Jpeg file at 300dpi.

If sending JPEG files necessary work will be carried out at production to convert the artwork to CMYK EPS.

Please name files with your company/product name followed by 'The Chauffeur Ad' and suffix (company chauffeur ad.pdf).

Contact Dean Cook for futher information on 0870 626 8057 or dean@thechauffeur.com

DEADLINE IS THE 20th OF THE MONTH PRIOR TO PUBLICATION